Can Your TV Channel Be Censored?


Are video creators at risk of losing their audiences due to censorship?

In recent times, the topic of online censorship has become increasingly important for the success of video creators.

Historically, censorship has commonly been used to suppress certain views and ideas that are considered offensive to the ones censoring, regardless of the validity of the information. Added to this are new and ever-changing terms and conditions for copyright rule, and content polices on various online platforms, and a perfect storm is created for video creators trying to and succeed in the online space.

Starting your own independent channel takes you beyond these limitations. Click here to see more on how TvStartup is helping video creators launch and control their own independent channels.

Widespread censorship by media conglomerates can be seen as having an increasingly negative impact on the ability for online content creators to build, maintain, grow, and monetize their online audiences.

YouTubers and Social Media influencers alike have found that the platforms on which they have built their audiences are at high risk of being taken offline overnight. Video creators have found their video channels unexpectedly demonetized, access to their accounts frozen, and even deleted with little or sometimes even no warning.

Copyright strikes driven by new AI technologies have also fueled concern and panic among creators of every genre, fearing that the audiences they have spent years of hard work building up are at surprisingly high risk of being destroyed at a moments notice.

You need to protect your content NOW!

Blocks spelling out free speech censorship

It’s quite clear how your viewership and ability to monetize can be threatened by these factors.

Major tech companies can slow even outright stop your online growth if you are relying solely on their platforms for service.  What’s even more frightening is how this can happen to anyone, for even minor offenses. In fact, many content creators have already been kicked off of platforms like Youtube, Twitter, Vimeo, Twitch, and many more. Erasing entire audiences and sometimes even year’s worth of hard work!

This can happen at any time to anyone sometimes even without warning. As at any given time, large social media and web hosting companies can
de-platform you as they did to Parler. They can change the definition of what is acceptable and what isn’t at any time, basically what’s okay today may not be okay tomorrow.

This is why it’s critical to maintain as much control over your content as possible, especially in today’s social environment.

That’s why you need to have your own website, Roku channel, and any other media distribution service that YOU as the creator have control of so that no one can censor your content, demonetize your videos, or limit your ability to reach and grow your audience. 

censorship against person
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Another consideration is that even if you keep your content socially, politically, and religiously acceptable, countries can completely prevent popular sites like YouTube from displaying your content to viewers in their country, irregardless of your content’s subject matter. This effectively separates you from your audience. 

The solution? You need your own media outlet, where you maintain full control over your own platform independently as a creator.

To learn more about how to launch your own independent video platform, click here to schedule a free live demo.

Censorship and the future

Most recently, censorship and compliance to terms or copyright rules is often driven by A.I., meaning you can be silenced without a real person ever being involved, all without any notice or explanation.

The way this kind of censorship works is quite interesting, processing massive amounts of data through pre-defined filters and often believed to leave much room for error. Information is processed in real-time making it possible for media companies to censor vast amounts of data at light speed. To make this worse, there are very few legal protections to prevent this from directly impacting your channel or online audience without recourse.

However, if you have your own independent website or TV channel you can prevent the headaches of dealing with these ever-changing limitations and decide what content is acceptable and what isn’t on your own channel.

A.I. or artificial intelligence will be much more aggressive in the future, and most A.I. auditors are controlled by media conglomerates. These algorithms can stop anyone or any company that starts to gain traction and reach large audiences. They can also be seen to have a two-fold purpose to squash any future competition and ensure popularized content has the most views. 

censorship against content

At TvStartup we don’t believe in limiting the ability of content creators to reach their audiences in any way.

We maintain our own infrastructure and don’t have to rely on 3rd party infrastructure controlled by large conglomerates like Amazon Web Services. Moreover, will have a commitment to creators to not audit content based on any political, religious, social, or educational biases.

Don’t get silenced.

Start your own independent channel to take control of your content today!

Click here to learn more on how you can gain FULL control of your content.

TvStartup

How To Write A Press Release For Your Channel


Thinking about launching an internet TV channel? Did you know that a press release could get your channel in front of thousands of new viewers? A press release is a great way to launch your channel. The best part is that it doesn’t cost much to get started.

Want to get started with your own channel?

Attend our Live Demo to find out how it works
(Click here to Schedule).

What is a press release?

A press release is a formal presentation delivered to the news media to provide information,  making a statement or an announcement about an upcoming event, product launch, etc, A press release can often come in many different formats however today we are going to focus on a more traditional format that is usually made up of nine structural elements, including a letterhead, contact information, headline, sub-headline, dateline, introduction, body, boilerplate, and a close. Press releases can be given to members of the news media physically on paper and electronically.

First of all, a press release should be used to bring attention to an upcoming event or change in your channel, bringing attention to your channel it’s-self.

So lets write your first Press Release.

Start with the Letterhead this could be your channel logo or your channel name.

Then include your Media contact information this is for the media to contact your public relations person.

Now you’re ready to start on the Headline your headline should be clear, concise, and to the point. It should also describe the content of the press release this will keep you from sounding like “click-bait”

Then you should write a Sub-Headline that explains the headline DO NOT just repeat the headline this is important because it helps build up interest in your body copy. It should also be italicized.

You should use a Dateline to indicate when and where the news is taking place

Next is your introduction this is where you give the reader a reason to read your body copy you want to introduce your reader to the information in the press release. This is a great place to include a prominent quote. Don’t be tempted to put background information about your channel in your introduction, you want to keep this under 3 paragraphs.

The Body of your press release should explain the who, what, when, where, and why of the events, promos, and news within your press release. Always start your body copy with quotes if you have them, you want to make this as easy as possible for journalists to just copy and paste your paragraphs, quotes, details, etc, this makes it easy for journalists to utilize your material. The body copy can be as long as you want as long as ALL of the content is relevant to the news you want to promote

Next, you should add a Boilerplate. A boilerplate is like an about paragraph for your channel use it to give a short description of what you do and what your channel is about.

Now go ahead and Close your press release with this ###. We created a free template to help you create your own press release more easily:

Claim your free template here to get started.

Still not sure how an internet TV channel works?

Utilizing the material in a press release can benefit journalists because press releases help decrease costs and improve the quantity of material a journalist can output in a given amount of time. Because the material is already written, press releases save journalists time, not only in writing a story, but also the time and money it would have taken to capture the news firsthand.

 Press releases tend to be biased towards the organization which ordered them. In the digital age, people want to get their information instantly which puts pressure on the news media to output as much material as possible. This type of pressure is bad for our news industry but GREAT for you! Simply because most news sources just copy and paste your release into the news. This means journalists will heavily rely on your press release to create stories. 

So just to recap a great press release should consist of

  • Letterhead or logo
  • Media contact information
  • Headline
  • Sub-Headline (Explaining the headline)
  • Dateline
  • Introduction
  • Body
  • Boilerplate
  • Close
With all of this information, you are now ready to write your press release. Go ahead and get started with this free template.
If you don’t have a channel yet no worries just click here to schedule a free live demo.
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