In 2021, mobile users spent over 550 billion hours streaming TV content on mobile applications which was almost 2x the time that viewers spent doing the same in 2018.
Introduction
This figure has been steadily increasing ever since which is why expanding your TV network’s outreach with a mobile TV application is definitely what your next step should be.
How will a TV network mobile app help your channel succeed all of a sudden? You might be thinking to yourself. Well, not every mobile app has the capability of completely shifting a TV channel’s fortune. Only mobile apps that are high-quality and have the right features make it to the top.
And that’s precisely what we at TvStartup are here to guide you through. In this article, we’re going to talk about the top 5 amazing features every TV network mobile app should have to succeed in the industry despite tough competition. So, without wasting any time at all, let’s get right to it.
5. iOS and Android Availability
Smartphones have become an absolute necessity for people around the world. This is why there are billions of phones in use at the moment and many of them have access to the internet and mobile streaming as well, with iOS and Android phones dominating the charts.
Out of the 5 billion mobile devices in use, over 70% of people are using Android devices and 30% have iOS powered mobile phones. Without a doubt, covering both these markets is incredibly important if you want your mobile TV app to make you big bucks in the TV industry. So, having Android and iOS availability for your TV network’s mobile app is essential for success.
However, if things are getting out of your budget, you can set your mobile TV app up on the Android Play Store to start off with a larger audience base, and then after you gain success, go for the iOS App Store as well. This is something TvStartup’s highly professional technical experts and strategists can help you decide for a fraction of other service providers’ prices.
4. Offline Content Viewability
The TV network business is all about offering your audience features and tools that will help them have a wonderful viewership experience and one of the best features that you can offer them on your TV network mobile application is offline content viewability.
If you’re working with a high-quality service provider like TvStartup, you’ll be able to add customized features like allowing your viewers to download content from your application so that they can portably access the content whenever they want without the need for a steady and stable internet connection.
You can also opt for adding this feature only to higher-tier subscriptions if you want. But overall, having offline content viewability on your mobile TV app can take it to the next level. So, you should definitely include this feature in your mobile TV app which will help your TV network step in the right direction to reach the top of the industry.
3. High-Quality Interface
The next most important element that every TV network mobile app should have to achieve success is a high-quality interface. This is true for all kinds of applications and websites, especially TV network ones because viewers get attracted to channels and graphics that speak to them.
Having your own high-quality channel logo designed along with great overlay graphics as well as a whole theme that your TV network website and cross-platform mobile application could have, are all important aspects of TV network setup and establishment.
According to reports, viewers are 200% more likely to show retention if they find a TV network’s interface and user experience decent. You can take the example of Netflix, the king of SVOD TV at the moment with a total of more than 222 million subscribers worldwide.
The reason behind Netflix’s success is the amazing theme and UI that their mobile apps offer viewers. People enjoy the simple elegance that it has and knowing what the audiences like, TvStartup’s talented technical experts have perfected a Netflix-styled UI for our customer’s mobile TV apps that brings viewers in huge numbers, which is crucial for success in the TV industry. So, make sure you reach us when you need a high-quality app designed for your network’s viewers.
Live Demo Plug
Looking to take things to the next level with your very own TV network mobile app? All you need to do is schedule a FREE Live Demo with TvStartup’s professional strategists and you’ll learn all there is about setting up your TV network mobile app and how one can take your channel to the heights of success.
2. High-Resolution Streaming Options
A big problem with many current mobile TV applications and networks, in general, is the fact that their content isn’t recorded at a very high resolution and their apps don’t tend to have the capability or option to stream content at a high resolution.
In this day and age, viewers never settle for anything less than 1080p. But even that is the baseline. Nowadays, 2k and 4k streaming options are also available on high-quality TV network mobile apps and that is precisely what you should aspire to have in your mobile TV app as well. That’s one way of making it to the big leagues in the TV industry.
If you want to make high-resolution streaming options premium for users, you can offer 2k and 4k options to higher-tier subscribers that pay a larger fee than basic subscription owners who will only get 720p or 1080p resolution streaming options to watch your content. But make sure you offer high-quality resolution streaming options if you want your channel’s mobile app to succeed.
1. Personalized Playlist Creation
Finally, a much-needed ask from viewers and audiences from around the world is that even the industry leaders like Netflix and co. haven’t been able to deal with, is personalized playlist creation on mobile TV apps. This is where you have the opportunity to overtake your competition.
Your mobile TV app needs to have the option of personalized playlist creation. First, you’re going to have to give your viewers the feature of creating their own profile on your app and becoming a part of your active community. Then, you should also allow them to personalize their profiles and add content to playlists for their ease of access and viewership.
This feature is something not many service providers offer but we at TvStartup have made a lot possible for our customers and their TV networks. So, with our expertise and experience in the industry, your TV network app will definitely be able to offer personalized profiles and playlist creation to viewers. With this option, success is within arm’s reach for your TV network.
Conclusion
With these impressive features and options, your TV network mobile app will definitely catch the eyes of millions of potential viewers out there. But make sure you contact the right service providers for setting your app up. Luckily, you’re already where you need to be.
TvStartup is known to provide the best quality TV network mobile app creation services with cross-platform availability, a Netflix-styled interface, customizable features, an exceptional turn-key CMS, and much more to enhance your content creation experience, all at an affordable price. So, reach out to us if you want your TV network to reach the top of the TV industry and bring in a ton of revenue and success!
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